New Member Spotlight | Crackle Connex (now includes Redbox)
A conversation with Darren Olive, President of Sales & Strategy for Crackle Connex

New Member Spotlight | Crackle Connex (now includes Redbox) <br/> <span style='color:#000000;font-size: 18px;'>A conversation with Darren Olive, President of Sales & Strategy for Crackle Connex</span>
Tell us a bit about your background and what led you to become President of Sales & Strategy for Crackle Connex. I was at Discovery Networks running digital sales for the Oprah Winfrey Network and Oprah.com — and received a call from a recruiter at Sony Pictures Television. They were in the process of building out ...

Geopath Member Spotlight | Vistar
A conversation with Michael Provenzano, CEO and co-founder at Vistar Media, Geopath Board of Directors member

01. September 2022 Member Feature 0
Geopath Member Spotlight | Vistar <br/> <span style='color:#000000;font-size: 18px;'>A conversation with Michael Provenzano, CEO and co-founder at Vistar Media, Geopath Board of Directors member</span>
Tell us about your experience in founding and expanding Vistar Media to be the programmatic DOOH exchange that it is today? When we founded Vistar ten years ago, OOH was undergoing a major digital transformation but still suffered from highly manual and inefficient ways of transacting media. With the capabilities available via programmatic, we saw ...

Geopath releases preliminary Transit and Scheduled Fleet impressions as part of strategic vision initiative
Geopath Strategic Vision

Geopath releases preliminary Transit and Scheduled Fleet impressions as part of strategic vision initiative <br/> <span style='color:#000000;font-size: 18px;'>Geopath Strategic Vision</span>
Since 2020, Geopath has worked to update its methodology for measuring transit inventory utilizing advanced location data inputs. This work focused primarily on ensuring that all transit formats utilize the same methodology used by other Geopath audited formats. Now, after working with its Insights Committee on implementing these enhancements, Geopath has launched preliminary impressions for ...