About Encompass Media Group DW: I think we’d both say it’s quite fortuitous that we came together. I founded and ran a magazine publication in Manhattan back in 1988. Around 1999, I could see the writing on the wall. From the print perspective, I could tell online was coming on strong and staking its claim ...
About Macerich Macerich is the third largest shopping mall developer in the country, with nearly 40 shopping centers across the country’s major media markets. The Media & Sponsorship team primarily focuses on OOH media sales and sponsorship activations that deliver great brand experiences for our shoppers. Current Initiatives and Goals Media buyers naturally think of ...
Spotlighted Company and Speaker Renee Larson Marketing Director Verde Outdoor Tenure: 3 Years About Verde Outdoor For those unfamiliar with us, Verde Outdoor is a growing OOH advertising company with billboards in 10 different states in the Midwest, Northeast, and Coastal Southeast Markets. Our home office is in Tempe, AZ. We began with some key ...
In a myriad of ways, daily life as we know it would be almost unrecognizable without telephones. Globally, there are actually more phone numbers in use than there are people on Earth! Furthermore, the number of “unique” mobile users was recorded at 5.78 billion in January of this year – 70.5% of the global population. ...
Happy Valentine’s Day! In the US and a handful of other countries around the world, February 14th is celebrated as Valentine’s Day – a day generally known for affection and romance. The actual origins of this holiday are a bit murky, and differ depending on where you look; there was a Christian Saint Valentine (or ...
Tell us a bit about your background and what led you to become SVP, Programmatic Media of chargeFUZE / adFUZE. Two years ago at South by Southwest (SXSW), Colin Duethorn, Global Lead/Revenue Partnerships at Snap Inc., reached out saying he had the perfect role for me and asked if I could join him at a ...
For today’s Fast Fact, let’s take a look at some OOH statistics across the 102 counties of Illinois! Did you know that Illinois is uniquely home to several “world’s largest” attractions? The small town of Casey, IL itself has about a dozen objects recognized by Guinness World Records as the largest in the world, including ...
Tell us a bit about your background and what led you to become Co-Founder & CEO of Grocery TV. My path to becoming the CEO of Grocery TV was an unusual journey. I studied physics at the University of Texas and would do software development on the side for some extra spending money while in ...
NEW YORK October 17, 2023 – Geopath, the not-for-profit organization that provides the industry-standard audience metrics for out-of-home (OOH) advertising, today announced the appointment of three new members to its Board of Directors. Joining the Board for a three-year term are Tricia Barr, Media Director at Morgan & Morgan; Ali Broback, Chief Client Officer at ...
