Thank you to everyone who attended yesterday’s Preparing for the 2026 Dataset webinar! Geopath has opened registration for our next webinar, Getting to Know the 2026 Dataset. In this webinar, the Geopath team will provide a high-level walkthrough of the annual dataset update process, highlight the key changes introduced in 2026, and explain their significance ...
Geopath remains on schedule to release the 2026 planning dataset preview on September 30, 2026. To help members understand the 2026 planning dataset more in-depth, we’ve scheduled a series of webinars to review the detailed updates that are included in this new dataset. Geopath is also developing a comprehensive set of resources, including one-pagers and ...
Thank you to everyone who attended Geopath’s Town Hall webinar yesterday. Geopath will continue the 2026 dataset support series with Preparing for the 2026 Dataset webinar. In this session, the Geopath team will walk attendees through Geopath’s measurement process and data sources used for all media classes (Roadside, Place Based & Scheduled Fleet), helping members understand how ...
Warm greetings from the Geopath Team! We hope this summer has been a productive one for you and your organization. We are pleased to share several important updates with our members. The 2026 planning dataset will be released as a “preview” to our membership in the Insights Suite and API on September 30, 2026. This ...
Geopath would like to welcome our 42 new members added so far in 2026! As we look back at the first half of 2026’s success, Geopath continues to grow and attract new organizations to our membership. We previously highlighted the 25 new members added in Q1 and are grateful to the 17 new members who ...
NEW YORK – June 2, 2026 – Geopath today announced the next step in its evolution to advance the Out-of-Home (OOH) industry: the launch of a search for a President to lead Geopath into a bold, momentum-filled future. Building on meaningful progress and recent pilot of a next-generation measurement platform, the Board is seeking a ...
Please be advised that the Geopath Insights Suite user interface will undergo scheduled maintenance this weekend, from midnight Eastern time on Saturday, May 16th, until 7:00 AM Eastern time on Monday, May 18th. During this weekend maintenance window, there may be interruptions to normal Insights Suite functionality, and any changes/updates made to Market Plans, Inventory ...
Joint effort by Geopath with OAAA marks major step in evolving measurement to support modern media planning and continued industry growth NEW YORK, March 31, 2026 (GLOBE NEWSWIRE) — Geopath, in partnership with the Out of Home Advertising Association of America (OAAA), today announced a major step forward in modernizing audience measurement for Out of ...
Geopath would like to welcome our 23 new members added so far in 2026! In addition to the 44 added last year, our team continues to work hard to provide the industry with the metrics necessary to transact in the OOH space. Geopath’s membership continues to grow and attract new organizations with the release of ...
We are excited to inform you that the 2025 Planning Dataset is now available for members to preview across all of Geopath’s tools! All Geopath users are now able to access the 2025 Planning Dataset and begin integrating the data into their internal tools and workflows. We ask all our members to take time over ...
