Geopath has a wealth of data which can provide you insights to run your out of home business better. Want to target specific audiences with out-of-home, or learn more about advertisers in key industries? We can help with both, and much more here at Geopath. Our past two Geopath Spotlights have highlighted the top advertisers in ...
If you have had to look for a new apartment or house recently, you know how trying this process can be, from searching for your dream home, to settling on characteristics you may not like. It always seems there’s never a perfect situation when finding a new place. This is especially true in New ...
Geopath has a wealth of data which can provide you insights to run your out of home business better. Want to target specific audiences with out-of-home, or learn more about advertisers in key industries? We can help with both, and much more here at Geopath. For today’s Geopath Spotlight, let’s take a look at ...
It’s safe to say McDonald’s utilizes OOH in some of the best ways possible. Great eye-catching visuals and creative campaigns make sure passersbys take note of the fast food chain’s advertisements. This shouldn’t be news to anyone, yet they once again made headlines last month with a very subtle, but effective campaign that had people ...
Geopath has a wealth of data which can provide you insights to run your out of home business better. Want to target specific audiences with out-of-home, or learn more about advertisers in key industries? We can help with both, and much more here at Geopath. For today’s Geopath Spotlight, let’s take a look at ...
From Hulu and Netflix, to Apple TV and Amazon Video, new video streaming services continue to seemingly appear out of nowhere. The list of OTT (over-the-top) media outlets is only growing as well, with Disney+, NBC/Comcast’s Peacock, and HBO Max rolling out in 2020, creating plenty of options for people to “cut the cord” on ...
Yesterday was “National Love Your Pet Day,” so we hope you pampered your furry, feathery, or scaley friend! Whether you brought home their favorite treat, a new toy, or took them on an extra-long walk, we’re sure your companion loved the extra attention. Check out our own Geopath Pup, Lisa, sporting her “Who’s Your ...
It’s Valentine’s Day! We hope the holiday didn’t sneak up on you, making the past few days a series of last-minute shopping trips for your significant other. Always a popular gift, jewelry! For today’s geekOUT Fast Fact, we thought it would be fun to take a look at the jewelry industry. According to ...
New York, NY, February 7th, 2020 – Geopath, the not-for-profit organization that provides the industry-standard currency for out-of-home (OOH) advertising, today announced that it has issued more than 1,500 certificates through its online Learning Lab. Introduced in September 2019 to support the launch of Geopath’s new Insight tool, the Learning Lab is an online platform ...
This coming Sunday, millions of viewers will be tuning into the Super Bowl, in what should be a great match-up between the Kansas City Chiefs and San Francisco 49ers. However, another head-to-head heavyweight battle will also be taking place as advertisers spend millions of dollars competing to reach those tuning in. Almost as much ...
