Impression Variation Dashboard Now Live in the Geopath Insights Suite!
Dashboard is now available for Geopath members

Impression Variation Dashboard Now Live in the Geopath Insights Suite! <br/> <span style='color:#000000;font-size: 18px;'>Dashboard is now available for Geopath members</span>
We are excited to announce that the Impression Variation Dashboard is now live in the Reports Module of the Geopath Insights Suite. Geopath members can now log-in with their current credentials to run impression variation reports using these data. This directional data set illustrates the average variation by media type and by market across the ...

Member Spotlight: New Tradition
A conversation with Managing Partners, Vince Mastria and Luis Cerda

Member Spotlight: New Tradition <br/> <span style='color:#000000;font-size: 18px;'>A conversation with Managing Partners, Vince Mastria and Luis Cerda</span>
About New Tradition Vince Mastria, Managing Partner: New Tradition is an out-of-home (OOH) business that focuses on premium signage in the downtown core of top U.S. cities. Our strategy is to identify and secure the absolute best real estate that we can find, and more specifically, the top signage in a particular neighborhood. Ultimately, our ...

The Buntin Group: New HQ in the Railyard District

The Buntin Group: New HQ in the Railyard District
Last week, Dylan Mabin (Geopath, SVP, Product) and I traveled to Nashville for some meetings with Geopath Board Member, Mark Young, (Buntin Out-of-Home Media, EVP, Managing Director).  As the development of the new Geopath measurement system closes in on completion, Jon Carmack (Buntin, EVP, Operations and Technology) and Kenny Dorr (Buntin, Senior Systems Engineer) have ...