Please be advised that we have received several questions from our members regarding unexpected reach results for some inventory plans run using the Workspace Module of the Insights Suite. Geopath is currently investigating to determine the root cause and will provide an update early next week with more information on specific use cases and media types that ...
This upcoming Monday is Valentine’s Day! Did you know that the infamous King Henry VIII was the first to declare February 14th as the official day of celebration for St. Valentine? Through a royal charter in 1537, February 14th was recognized as the official day, even pre-dating the Vatican’s declaration. With the holiday right ...
Join us as we ‘Collaborate with Purpose’ The 2022 GO OOH Media Conference & Expo is the premier event in Out of Home advertising as it brings together all parts of the industry. 2022 GO is about coming together after much time apart, and cultivating a community of collaboration to advance the entire OOH industry. Let’s all ...
Super Bowl LVI is fast approaching, and with the AFC and NFC champions decided, we now know that it will be the Cincinnati Bengals and the LA Rams facing off for the title! Last week, we highlighted the Cincinnati market, home to the Cincinnati Bengals, who are currently one of 12 NFL teams to have ...
With Super Bowl LVI only a few weeks away, football fans are excitedly watching this weekend’s conference championship games, which will determine the two teams that will face off in the big game. The Cincinnati Bengals are among the 4 teams competing in their respective championship games this weekend. This is the first time in ...
For today’s GeekOUT Fast Fact, let’s look at the market home to the US capital – the Washington, DC DMA. While Washington, DC is famously the nation’s capital, and deep with history, here are some lesser-known facts about the market. Did you know that at least two US Presidents have owned alligators as pets while ...
Join us as we ‘Collaborate with Purpose’ The 2022 GO OOH Media Conference & Expo is the premier event in Out of Home advertising as it brings together all parts of the industry. 2022 GO is about coming together after much time apart, and cultivating a community of collaboration to advance the entire OOH industry. Let’s all ...
For today’s GeekOUT Fast Fact, let’s take a look at a market home to the capital and largest city in West Virginia – the Charleston-Huntington DMA. Did you know that the country’s first natural gas well was discovered by mistake in Charleston? While digging for salt deposits, Captain James Wilson and his team accidently drilled ...
A Message from Dylan Mabin All of us entered 2021 with a bit of fear and trepidation for what the second year of COVID might look like. Now, with 2021 behind us, I am pleased to look back at a year that has given me hope. Though we are still navigating a horrific surge in ...
For today’s GeekOUT Fast Fact, let’s take a look at a market home to Georgia’s oldest city – the Savannah DMA. On top of being Georgia’s oldest city, did you know that Savannah has been dubbed “America’s First Planned City?” It was planned and developed by founder James Oglethorpe, in an arrangement that came to ...
