We’ve excited to announce the official launch of the Geopath 2023 Annual Forecast! As you probably know by now, this year’s forecast includes impression data for all audited inventory and, for the first time in the current generation of measurement, transit station and scheduled fleet media – all with reach and frequency metrics generated by ...
We’re rapidly approaching the launch of the Geopath 2023 Annual Forecast! On February 27th, Geopath members can begin transacting using the new forecast with impression data for all audited inventory, and for the first time in the current generation of measurement, transit station and scheduled fleet media – all with reach and frequency metrics generated by ...
For today’s Fast Fact, we’re going to take a look at the Seattle-Tacoma market – the fourth-largest port in all of North America! Did you know that Seattle has the highest proportion of college-educated adults of any major US city, according to the Census? In fact, roughly 47% of adults in Seattle have bachelor’s degrees, ...
The 57th Super Bowl is this Sunday, with the Philadelphia Eagles and the Kansas City Chiefs set to face off for the annual championship. This is actually the third time in the last 4 years that the Chiefs have made it to the Super Bowl! This year’s championship game is being held in the Phoenix market, ...
A little less than a month ago, we began offering previews of the 2023 Annual Forecast and announced a formal launch date of February 27th. As a reminder, this year’s forecast includes the usual impression data for all audited inventory, with the addition of newly added Transit Station and Scheduled Fleet media. The forecast will ...
For today’s Fast Fact, we’re going to take a look at the Washington DC market – home to the US Capital and some very odd bits of history! It’s a somewhat well-known fact that the White House in DC today is not the original White House, which was burned down by British troops during the ...
