In a myriad of ways, daily life as we know it would be almost unrecognizable without telephones. Globally, there are actually more phone numbers in use than there are people on Earth! Furthermore, the number of “unique” mobile users was recorded at 5.78 billion in January of this year – 70.5% of the global population. ...
It was some 200 years ago that railway travel first began to emerge, revolutionizing the transportation of people and freight across the world. The Stockton and Darlington Railway, opened in late 1825 in England, is widely held to be the first steam-powered passenger railway. Just under two years later, on February 28th, 1827, a law ...
Happy Valentine’s Day! In the US and a handful of other countries around the world, February 14th is celebrated as Valentine’s Day – a day generally known for affection and romance. The actual origins of this holiday are a bit murky, and differ depending on where you look; there was a Christian Saint Valentine (or ...
For today’s Fast Fact, let’s take a look at some OOH statistics across the 82 counties of Mississippi! The State of Mississippi gets its name from the mighty Mississippi River, whose name itself comes from the Ojibwe language, meaning “big river”. The Ojibwe (or Chippewa) people were not historically found in the Mississippi area, but ...
Hot drinks, cozy socks, shopping madness – the height of the 2024 holiday season is upon us! In honor of the holiday season, and the gift giving, well wishes, and time spent together that go along with it, Geopath has created its third annual “OOH For the Holidays” infographics for the 10 largest DMAs in ...
Last weekend, I found myself down in eastern Tennessee, celebrating my 10-year anniversary with my partner and exploring the South-Central Appalachian region. I’d been to Nashville a few times before, but never to eastern Tennessee, or nestled in the Great Smoky Mountains. We spent our time between Knoxville, Gatlinburg, Dollywood, and the Great Smoky Mountains ...
As November draws to a close, the Thanksgiving holiday traditions of the United States come into full swing – family, gratitude, food, football, travel, and reflection on the year passed and ahead. According to AAA, there are a record-breaking 80 million people who will travel 50+ miles for Thanksgiving this year, up over 2% from ...
For today’s Fast Fact, let’s take a look at some OOH statistics across the 44 counties of Idaho! Nestled in the northwest, between 6 other US states and Canada, Idaho is a place of rugged beauty and diverse biology. Did you know that the largest unbroken area of protected wilderness in the US can be ...
As with many Presidential elections in recent US history, the result of next week’s election will likely hinge on a handful of “swing” states. For multiple reasons, these battleground states are highly influential in Presidential elections. There are of course many states where election results can be reasonably predicted, with insights based on previous elections ...
Batter up! The 2024 World Series is upon us, officially kicking off the first game of the series today in Los Angeles. This year’s contenders are rival teams the New York Yankees and the Los Angeles Dodgers. We very nearly had a “Subway Series” World Series on our hands, which would have seen the New ...
