Supporting OOH Collaboration, Standardization And Competition
Dan Levi, EVP-CMO, Clear Channel Outdoor provides his perspective on the industry.

Supporting OOH Collaboration, Standardization And Competition <br/> <span style='color:#000000;font-size: 18px;'>Dan Levi, EVP-CMO, Clear Channel Outdoor provides his perspective on the industry. </span>
Take a read of Clear Channel Outdoor EVP-CMO Dan Levi’s insightful and compelling commentary in MediaPost that underscores the importance of Geopath’s unified measurement system while stressing the need for continued industry wide collaboration. “…we must collaborate via an ecosystem engineered to facilitate data sharing via interconnected systems, all built upon a shared currency like ...

Submit Local OOH to Win a Trip to Austin

22. February 2018 Geopath News 0
Submit Local OOH to Win a Trip to Austin
  OAAA and Geopath are pleased to announce the return of the Local Case Studies Contest to generate quantifiable proof of the value of OOH within local ad communities. All submissions will be evaluated for meeting the criteria below. Those submissions that meet the criteria will be judged, and winners will be awarded: Five individual ...