Member Spotlight: Pacific Outdoor
We spoke with Dan Dhruva and Ann Hall to find out more about the growing Portland market.

Member Spotlight: Pacific Outdoor <br/> <span style='color:#000000;font-size: 18px;'>We spoke with Dan Dhruva and Ann Hall to find out more about the growing Portland market.</span>
For starters, can you tell us a little about your business? Pacific Outdoor was formed in January 2016, when this plant was purchased from Clear Channel Outdoor.  Since then we have grown and currently operate over 1,000 advertising displays, including 18 digital faces, in the Portland DMA.  In addition to those, we have a nice ...

Member Spotlight: Digital Outdoor Advertising

Member Spotlight: Digital Outdoor Advertising
We sat down with Larry Clark, Christine Lanziano, and Jeff Randazzo of Digital Outdoor Advertising to talk about how they are helping independent providers compete nationally and their vision for the future.   Tell us about Digital Outdoor Advertising. We give independent operators a powerful, national voice, and we help agencies easily and efficiently find ...

MORE Progress: 100% on schedule!

MORE Progress: 100% on schedule!
We at Geopath have been busy! The development of our new state-of-the-art measurement and insights platform kicked off in January. We wanted to take a breath and update everyone that the project is 100% on track – and that we are on schedule to deliver on our first major milestone: Hourly Impression Data! Next month, ...

Find Your Local Audience With MORE

Find Your Local Audience With MORE
With Geopath’s next iteration of OOH measurement – MORE (Mobile Optimization and Ratings Enhancement) – we will now have similar targeting capabilities as digital! By powering our new measurement system with data from mobile phones and GPS units, OOH advertisers can better understand who they are reaching. It’s no big reveal that small businesses are ...