Join us as we ‘Collaborate with Purpose’ The 2022 GO OOH Media Conference & Expo is the premier event in Out of Home advertising as it brings together all parts of the industry. 2022 GO is about coming together after much time apart, and cultivating a community of collaboration to advance the entire OOH industry. Let’s all ...
Please be advised that we have received several questions from our members regarding unexpected reach results for some inventory plans run using the Workspace Module of the Insights Suite. Geopath is currently investigating to determine the root cause and will provide an update early next week with more information on specific use cases and media types that ...
Join us as we ‘Collaborate with Purpose’ The 2022 GO OOH Media Conference & Expo is the premier event in Out of Home advertising as it brings together all parts of the industry. 2022 GO is about coming together after much time apart, and cultivating a community of collaboration to advance the entire OOH industry. Let’s all ...
Join us as we ‘Collaborate with Purpose’ The 2022 GO OOH Media Conference & Expo is the premier event in Out of Home advertising as it brings together all parts of the industry. 2022 GO is about coming together after much time apart, and cultivating a community of collaboration to advance the entire OOH industry. Let’s all ...
A Message from Dylan Mabin All of us entered 2021 with a bit of fear and trepidation for what the second year of COVID might look like. Now, with 2021 behind us, I am pleased to look back at a year that has given me hope. Though we are still navigating a horrific surge in ...
Having entered into 2021 with a bit of trepidation for what the second year of COVID might look like, I am pleased to look back at a year that has given me hope for 2022 and beyond. Though we are still navigating surging cases, variants and more, the rates of vaccinations and people getting back ...
The GO2022 Geopath/OAAA Out of Home Conference & Expo is the premier event in Out of Home as it brings together all segments of the industry…buyers, sellers, suppliers, and adtech! May 16th – 18th, 2022 JW Marriott Marco Island Beach Resort FL #GO2022OOH
As noted in the recent announcement about the relaunch of the Impression Variation Dashboard, the 2021 Midyear Forecast has been trending very well versus the weekly observed data we are collecting with 95% of markets within ±10% of the current forecast for the past 5 months. Given the strong performance of the midyear forecast, Geopath ...
OOH industry organization Board also elects Vice Chair from Talon-Buntin to the Executive Committee and new members from Dentsu International, Sightline, Vector Media and Wilkins Media Company New York, NY (December 9, 2021) – Geopath, a not-for-profit organization that provides the industry-standard audience metrics for Out of Home (OOH) advertising, today announced the election ...
