Geopath Announcements | Looking Ahead

Geopath Announcements | Looking Ahead

Members of Geopath,

I hope this note finds you all well.

As you may know, yesterday was Dylan Mabin’s last day as President of Geopath. We offer him a heartfelt thank you for his 16+ years of service to the organization and wish him well on his next adventure.

As we look ahead, we follow two paths:

  • The Board of Directors Search Committee has developed criteria for the search and will proceed with the process of identifying a replacement.
  • In the interim, the Board has extended the engagement with Wyse Advisors, LLC to continue to manage Geopath’s remaining 2024 commitments, complete the 2025 budget, provide day-to-day leadership, and support a smooth transition to the new president, once found. Rob Peterson is a Managing Director with Wyse Advisors and will continue working with Geopath’s Senior Leadership Team to deliver on the organization’s objectives and goals through year-end.

The entire team at Geopath is excited to continue their work advancing OOH measurement and we thank them for their expanded efforts during the transition.

For additional assistance, please feel free to reach out to the following individuals:

Thank you,

Michael Lieberman

Chair, Geopath


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