August 2024 Release Notes | NEW INSIGHTS SUITE FEATURES!

19. September 2024 Geopath Announcement 0
August 2024 Release Notes | NEW INSIGHTS SUITE FEATURES!
We are excited to announce two enhancements that were added to the Geopath Insights Suite overnight. Users can now change the “Base Audience” universe used for audience measurement calculations as well as customize the length of plan periods when creating Market Plans. Please visit the GeekOUT Library for user guides, video tutorials, and more information ...

OOH in Maryland: The State by Numbers
Friday Fast Fact

06. September 2024 Friday Fast Fact 0
OOH in Maryland: The State by Numbers <br/> <span style='color:#000000;font-size: 18px;'>Friday Fast Fact</span>
For today’s Fast Fact, let’s take a look at some OOH statistics across the 23 counties (and 1 independent city) of Maryland! Interestingly, Baltimore County does not contain the city of Baltimore itself; instead, Baltimore city is an “independent city” but functions as a county equivalent in most regards. Maryland is home to many “firsts” ...