In June of 2015, right after I joined TAB, I launched a survey among our members. The purpose of this survey was to identify the perceptions the industry held of our organization, what they wanted improved, and how we could better help their businesses. More than 230 members participated. The results of that survey, helped ...
Chief Marketing Officer, Lamar Advertising @tteepell and @LamarOOH It’s rare that we learn of the career trajectories of successful professionals. Here, Tommy Teepell, CMO at Lamar Advertising, bares all. He tells us of his start in out of home advertising after exiting a position with IBM. Albeit a risky move at the time, he reflects on this ...
David Krupp, CEO, Kinetic US @dkruppp and @kineticusa We had a chat with David Krupp, CEO Kinetic US, who shared his thoughts with us on out of home ingenuity and the future of the industry. Describe your company. Kinetic is the global leader in contextually connecting and activating audiences on the move. We are location-based ...
Joanne Van der Burgt and Paul Street of RealityMine, gave a presentation focusing on a day in the life of Millennials during Geopath’s thought leadership webinar series, Out of Home Office Hours, on June 9th, 2016. The study was conducted using RealityMine’s TouchPoints methodology. The approach consists of a unique consumer centric multi-media database that ...
Honoring an OOH Influencer: A Tribute to Pam Richards Senior Vice President of Sales, Clear Channel Airports We wish to honor Pam Richards’ memory by underlining the wonderful individual that she was. As the SVP of Sales at Clear Channel Airports, Pam was viewed as an influencer within out of home and a propeller ...
