Geopath Launches Inaugural Futures Council To Help Navigate The Evolving OOH Advertising Marketplace
Out-of-home industry’s auditing and measurement organization names emerging marketer, supplier and agency thought leaders

Geopath, the out of home industry’s audience measurement arm, today announced the establishment of a Futures Council to help Geopath and the OOH industry prepare for the future in a quickly evolving advertising ecosystem. The Council is comprised of emerging thought leaders from the OOH industry who have been selected by Geopath’ s Board ...