Top 100 DMAs Report (Updated Data Through June 22nd)
Geopath data reflects consistent growth in average daily miles traveled in the top 100 DMAs since the April lows.

Top 100 DMAs Report (Updated Data Through June 22nd) <br/> <span style='color:#000000;font-size: 18px;'> Geopath data reflects consistent growth in average daily miles traveled in the top 100 DMAs since the April lows. </span>
Today we are sharing an updated version of the “Top 100 DMAs” deck, refreshed with data through June 22nd.    Continuing the trend shown in earlier releases of this report, consistent growth in average daily miles traveled has been seen in all DMAs analyzed, with some markets nearing pre-COVID traffic levels.   According to the data, ...

COVID-19 Mobility Data Update (June 25th)
This week marks the tenth consecutive week of growth in average total miles traveled per day

COVID-19 Mobility Data Update (June 25th) <br/> <span style='color:#000000;font-size: 18px;'> This week marks the tenth consecutive week of growth in average total miles traveled per day</span>
The Geopath and Intermx teams are continuing to monitor population movement data, and compile any relevant information that would be useful to the OOH industry. Today’s presentation is an update to the weekly COVID-19 Mobility tracking reports that we have been releasing over the past three months.   According to the data, this week marks the tenth consecutive week ...

COVID-19 Mobility Data Update (June 18th)
This week marks the ninth consecutive week of growth in average total miles traveled per day

COVID-19 Mobility Data Update (June 18th) <br/> <span style='color:#000000;font-size: 18px;'> This week marks the ninth consecutive week of growth in average total miles traveled per day</span>
We hope everyone is reading this blog post in good health.   The Geopath and Intermx teams are continuing to monitor population movement data, and compile any relevant information that would be useful to the OOH industry.   Today’s presentation is an update to the weekly COVID-19 Mobility tracking reports that we have been releasing over the past two ...

Top 100 DMAs Report (Updated Data Through June 5th)
Double and triple-digit growth in average daily miles traveled in the top 100 DMAs

Top 100 DMAs Report (Updated Data Through June 5th) <br/> <span style='color:#000000;font-size: 18px;'>Double and triple-digit growth in average daily miles traveled in the top 100 DMAs</span>
We hope everyone is doing well, and you and your loved ones are staying safe and healthy.   Over the past two months, the Geopath and Intermx teams have spent countless hours monitoring population movement data, and compiling any relevant information that would be useful to the OOH industry.   Today we are sharing an updated ...

Toni Short on the Benefits of Geopath Training
InSite Street Media’s Toni Short provides a breakdown of how she delivers ongoing Geopath training to all employees.

Toni Short on the Benefits of Geopath Training <br/> <span style='color:#000000;font-size: 18px;'>InSite Street Media’s Toni Short provides a breakdown of how she delivers ongoing Geopath training to all employees.</span>
When I was a beta tester of the Geopath Insights Suite, I was able to go through the entire platform and training program now available through the Geopath Learning Lab. With the information being so new at the time, I wanted to introduce everyone in my company to this essential platform that would help us ...

Impression Variation Dashboard Now Live in the Geopath Insights Suite!
Dashboard is now available for Geopath members

Impression Variation Dashboard Now Live in the Geopath Insights Suite! <br/> <span style='color:#000000;font-size: 18px;'>Dashboard is now available for Geopath members</span>
We are excited to announce that the Impression Variation Dashboard is now live in the Reports Module of the Geopath Insights Suite. Geopath members can now log-in with their current credentials to run impression variation reports using these data. This directional data set illustrates the average variation by media type and by market across the ...

More people are leaving their homes in an average day in every state
COVID-19 Data Update - May 12th, 2020

More people are leaving their homes in an average day in every state <br/> <span style='color:#000000;font-size: 18px;'>COVID-19 Data Update - May 12th, 2020</span>
We hope this post finds you and your loved ones safe and healthy. The Geopath and Intermx teams are continuing to monitor the live population movement data, and compile any relevant information that would be useful to the OOH industry. As we work to quantify the impact of COVID-19 on travel patterns, we will continue ...